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| − | <strong>CPC:</strong> Cost Per Click - online advertising model where advertisers only pay when a user actually clicks on an ad to visit the advertiser’s website.<br>
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| − | Ad4Game can run ads on CPC basis and advertisers are not charged for multiple clicks on the same banner by the same visitor in 24 hours. </p><p><strong>CPM:</strong> Cost Per Thousand Impressions - online advertising model where advertisers pay for each thousand ad views / impressions of their advertisement.<br>
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| − | CPM statistics are provided to analyse campaigns. </p><p><strong>eCPM:</strong> Effective cost per thousand impressions - The cost of a campaign divided by the total number of impressions delivered by that campaign, multiplied by 1000.<br>
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| − | Average CPM statistics are provided to analyse campaigns. </p><p><strong>CPA:</strong> Cost Per Action - online advertising model where advertisers pay for each action (for example player signup or game client download) resulting from their advertisement.<br>
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| − | Detailed CPA statistics are provided for the advertisers who use the tracking codes.<br></p><p><strong>CTR:</strong> Click Through Ratio - the percentage of ad views/impressions that lead to a click.<br></p></div></div><div class="accord_content"><div class="mypets " headerindex="1h"><span class="accord_head">How does the Ad4Game Network works?</span></div><div class="thepet drop_text" contentindex="1c"><p>Ad4Game, "The Internet’s GAME Ad Network ", is an e-commerce site: we sell/buy ad space on/from hundreds of websites related to games.<br>
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| − | Whether you are an advertiser looking for the right space to place your ad, or a publisher looking for a simple, yet powerful way to make money and sell ad space on your site, Ad4Game is your network.</p></div></div><div class="accord_content"><div class="mypets " headerindex="2h"><span class="accord_head">What kind of banners does Ad4Game run?</span></div><div class="thepet drop_text" contentindex="2c"><p><em>Dimensions:</em> 300x250, 120x600, 200x200, 125x125, 728x90, 468x60 and 160x600<br><em>File Types:</em> GIF, JPG, PNG and SWF.<br><em>Size limit:</em> 50,000 bytes<br><em>Content:</em> ONLY related to game and entertainment.<br><em>Restrictions:</em> strong flashing, extreme animation, visual irritation, vulgarity, nudity, violence, racism, MMO gold/item/leveling services.<br><br>
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| − | SWF banners must contain the following action script assigned to the button object which must send the visitor to the advertiser’s website. The banner must contain no click-through URLs and the following code shouldn't be changed.<br><br>
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| − | on (release) {<br>
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| − | if (clickTAG.substr(0,5) == "http:") {<br>
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| − | getURL(clickTAG,"_blank"); } } <br><br>
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| − | ClickTAG guides: <br><a href="http://www.adobe.com/resources/richmedia/tracking/designers_guide/" target="_blank">http://www.adobe.com/resources/richmedia/tracking/designers_guide/</a><br><a href="http://www.nytimes.com/ads/onclick.html" target="_blank">http://www.nytimes.com/ads/onclick.html</a></p></div></div><div class="accord_content"><div class="mypets " headerindex="3h"><span class="accord_head">Which payment methods are available on Ad4Game?</span></div><div class="thepet drop_text" contentindex="3c"><p>Ad4Game sends/accepts payments through wire transfer or PayPal. All major credit cards are securely accepted as well (if you want to pay using a credit card, please contact us at <a href="mailto:admin@ad4game.com">ads@ad4game.com</a> or select the "Don’t have a PayPal Account" option in the PayPal payment gateway).</p></div></div><div class="accord_content"><div class="mypets " headerindex="4h"><span class="accord_head">Does Ad4Game charge for repeated clicks?</span></div><div class="thepet drop_text" contentindex="4c"><p>In order to prevent click fraud and to make sure that advertisers are not charged for repeated clicks, Ad4Game uses duplicate click protection. Ad4Game counts only 1 click if the same visitor clicks the same ad many times in 24 hours. </p></div></div>
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